With the election looming, it’s the question that every politician wants to answer – how to engage the youth. Voter apathy in this age group is high with over half of 18-24 year olds not using their vote.
The next generation of voters are set to face an ever broader and splintered political field than their predecessors. So what’s really important to Generation Z? SuperAwesome’s Insights Team looked into this, focusing on 8-16 year olds.